News

Ogilvy PR and The Reputation Group target Melbourne and more Ogilvy PR and The Reputation Group target Melbourne and more

Melbourne, August 17, 2010: The Reputation Group is the latest agency to join forces... 

The Red Chair Series, an interview with Sarah Cruickshank The Red Chair Series, an interview with Sarah Cruickshank

Go to the Ogilvy PR YouTube channel. SHARETHIS.addEntry({ title: "The Red Chair... 

Ogilvy expands social media practice Ogilvy expands social media practice

Ogilvy 360 Digital Influence Recruits Three Key Hires Sydney, 13 August, 2010:... 

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Case studies

Australia LG Optimus launch Australia LG Optimus launch

LG-Electronics, a worldwide design leader in mobile technology officially launched... 

Pulse Communications helps Ford celebrate two Australian motoring firsts Pulse Communications helps Ford celebrate two Australian motoring firsts

Left to right (front): Former Ford Australia President and CEO; Bill Dix, Senator... 

Avatar takes to the skies Avatar takes to the skies

Ogilvy PR’s consumer public relations agency Pulse Communications worked with Twentieth... 

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Blog

Social media on the red carpet Social media on the red carpet

A recent article in smh online made me think about the most cohesive approach to social media. Should brands be maintaining complete control of their social media activities by managing in-house, or should they hand the reins to a third party? The beauty of social media for consumers is that it allows them direct contact with brands. So what happens... [Read more]

Getting Ahead Of The Crowd Getting Ahead Of The Crowd

I have had the pleasure of working intimately with the waste management industry over the last two years as a public affairs adviser to some of Australia’s leading environmental management corporations, industry roof bodies, property developers and advocacy organisations. These experiences have led me to appreciate that for the most part the waste... [Read more]

Off The Record 2010 Federal Election Campaign Off The Record 2010 Federal Election Campaign

Special Edition: Election Eve That was the election that was Political orthodoxy, the published polls, and gut feeling say Labor will be returned to power tomorrow. However this campaign has been anything other than orthodox. As many commentators have stated it’s a campaign between two opposition leaders, with Labor surrendering many of the benefits... [Read more]

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