News

Bake Off For Haiti Bake Off For Haiti

On Friday 22 January, the Ogilvy Public Relations Australia staff hosted a bake off... 

The Executives Guide To Social Media For Business-to-Business Companies The Executives Guide To Social Media For Business-to-Business Companies

Across Asia, social media tools like Facebook, YouTube, Twitter and blogs have redefined... 

Howorth Welcomes Five New Faces Howorth Welcomes Five New Faces

We have kicked off 2010 with a host of new talent joining the company whose diverse... 

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Case studies

Veolia Environmental Services and Australian Landfill Owners Association government relations campaign Veolia Environmental Services and Australian Landfill Owners Association government relations campaign

Challenge Organic waste in landfills takes approximately 30 years to decompose, emitting... 

MC Hammer Inside Tour MC Hammer Inside Tour

Issue Music icon and social media guru, MC Hammer was engaged to launch Twitter on... 

TED Prize: What Does Compassion Mean to You, Australia? TED Prize: What Does Compassion Mean to You, Australia?

Australians on Compassion from TED Prize on Vimeo. Technology, Entertainment and... 

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Blog

Ogilvy Sydney Event With Radian6 Co-Founder Chris Ramsey Ogilvy Sydney Event With Radian6 Co-Founder Chris Ramsey

We are lucky to have Chris Ramsey, one of the co-founders of Radian6, here in Sydney next week and are hosting an event with him at Ogilvy House in St. Leonards. The session will be held next Thursday morning and the topic will be “The Social Web: A Guide for PR Practitioners”. The event is being organised by Ogilvy 360 Digital Influence and In... [Read more]

Tiger Woods’ Brand: Before & After Tiger Woods’ Brand: Before & After

What do hydrants, voicemails and denial have in common?  They’re all now closely associated with the Tiger Woods brand, according to new research from Nielsen Online. Today, Nielsen Online provided me with a Brand Association Map demonstrating the impact of the controversy on the Tiger Woods brand – based on analysis of online discussion about... [Read more]

What’s hot in 2010? What’s hot in 2010?

It is getting to that time of year when the industry analysts get out the crystal ball and start to highlight some key trends and forecast for 2010. First cab off the rank is Gartner, and this is their top 10 strategic technologies for 2010: Cloud Computing Advanced Analytics Client Computing IT for Green Reshaping the Data Center Social Computing Security... [Read more]

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