Ogilvy PR News

  • Freedom of choice, not prescriptive parenting is what’s really best for mums and kids

    The Sunday Telegraph published a story yesterday (‘Part-time mums are the best’ , 28 Feb 2010, p3) with University of New England research showing mothers who work part-time raise healthier children than stay-at-home mums (SAHMs) or those with full-time jobs.…

  • Ogilvy PR NextGen Leaders 2010 – the next peak

    The talent team at Ogilvy PR recently launched its 2010 leadership program, NextGen Leaders – the next peak, a rigorous 12-month program aimed at training, developing and supporting 20 of its future leaders across its six businesses, Cannings, Howorth, Impact…

  • Telstra Productivity Indicator 2010 Report

    Australia’s productivity gap – the difference between productivity expectations and action – has widened from 29 per cent in 2009 to 34 per cent this year, according to new Telstra research. Underlining the findings of the Government’s Intergenerational Report, the…

  • When is enough government communications too much?

    When I was a spin doctor working in state government communications we were told we had to get at least two decent stories up on radio every morning and at least one good story on TV in the evening. This…

  • Experts Predict the Year Ahead

    Parker and Partners released Trends 2010 on 11 February 2010, a snapshot of the political and policy landscape, and one or two bold predictions for the next 12 months. The risks inherent in the Government’s media strategy, the rise and…

  • OgilvyEarth Communications Partner for Enviro 2010

    The Enviro Conference and Exhibition will be held in Melbourne from 21 to 23 July 2010.  The main objective of Enviro 2010 is to provide networking opportunities for the leaders of the Australian environment industry and business and policy makers.…

  • Parker & Partners Win at 2009 Gold Standard Awards

    Ogilvy PR would like to congratulate Parker & Partners for winning the Gold Standard in Government Relations at the 2009 Gold Standard Awards.  Managing Director, Sarah Cruickshank attended the ceremony on February 4 at the Foreign Correspondents Club of Hong…

  • Ogilvy PR Health looks into the crystal ball…

    On Thursday 28 January Ogilvy PR Health looked to the future with clients and friends at an intimate dinner at Pier Restaurant in Rose Bay. The beautiful waterfront setting was the perfect location to gaze into the crystal ball and…

  • Bake Off For Haiti

    On Friday 22 January, the Ogilvy Public Relations Australia staff hosted a bake off to raise funds for Haiti.  The money made from the bake off was combined with donations from So Inspired and Ogilvy PR to make $3,923.60, which…

  • Veolia Environmental Services and Australian Landfill Owners Association government relations campaign

    Challenge Organic waste in landfills takes approximately 30 years to decompose, emitting methane (a greenhouse gas significantly more potent than carbon dioxide) throughout that period. By putting a price on carbon emissions the Government’s Carbon Pollution Reduction Scheme would have…

  • The Executives Guide To Social Media For Business-to-Business Companies

    Across Asia, social media tools like Facebook, YouTube, Twitter and blogs have redefined how businesses operate.  While the focus is often on Social Media strategies for reaching consumers, companies operating in the B2B space – consultancies, wholesalers and manufacturers –…

  • Howorth Welcomes Five New Faces

    We have kicked off 2010 with a host of new talent joining the company whose diverse backgrounds are set to complement a range of teams across the business. We have two starters, fresh off the boat, coming all the way…

  • MC Hammer Inside Tour

    Issue Music icon and social media guru, MC Hammer was engaged to launch Twitter on the Xbox 360 online service, Xbox LIVE, and introduce the brand new “Lips: Number One Hits” game, which features the classic hit “U Can’t Touch…

  • Ogilvy Sydney Event With Radian6 Co-Founder Chris Ramsey

    We are lucky to have Chris Ramsey, one of the co-founders of Radian6, here in Sydney next week and are hosting an event with him at Ogilvy House in St. Leonards. The session will be held next Thursday morning and…

  • Tiger Woods’ Brand: Before & After

    What do hydrants, voicemails and denial have in common?  They’re all now closely associated with the Tiger Woods brand, according to new research from Nielsen Online. Today, Nielsen Online provided me with a Brand Association Map demonstrating the impact of…

  • Ogilvy PR Builds on Strength in Asia Pacific with Senior Promotions

    Agency Veteran Steve Dahllof Appointed as Regional CEO of Asia Pacific Effective January 2010 HONG KONG, Hong Kong, 18 December 2009 – Ogilvy & Mather announced today several senior promotions that will further strengthen its management team and emphasize the…

  • TED Prize: What Does Compassion Mean to You, Australia?

    Australians on Compassion from TED Prize on Vimeo. Technology, Entertainment and Design are the three words that make up the acronym TED so it’s likely the founders of TED would agree that Ogilvy Public Relation’s new campaign on behalf of…

  • Marcia Silverman Inducted into the PRNews Hall of Fame

    On Tuesday 1 December at the National Press Club in Washington, DC, Marcia Silverman was inducted into the PRNews Hall of Fame.   Ogilvy PR is proud to see Marcia’s accomplishments recognised on a national stage as she joins a group…

  • Ogilvy PR Announced as Finalists in the APAC Sabre Awards

    The Asia Pacific Sabre Awards has announced its finalists with 16 coming from Ogilvy Public Relations, 13 of these finalists come from Ogilvy PR Australia. Pulse Communications BlueScope Steel Tank a Day Challenge is the finalist in the Australia and…

  • Ogilvy PR Named Asia Pacific Network of the Year

    The winners of the Asia-Pacific PR Week Awards were announced on 11 November at the awards presentation held in Hong Kong.  Ogilvy PR won twelve out of the sixty awards presented including Asia-Pacific Network of the Year.  This prestigious award…