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		<title>Storytelling at its best – the tale of the tiger and the loaf</title>
		<description><![CDATA[A blog that is short and sweet… just look at this wonderful letter which brought a smile to my face this Australia Day as I came upon it on Facebook. An employee who completely 100% gets customer service, so much so that it’s been reposted online – and Sainsbury’s will reap the reputation benefits as [...]]]></description>
		<link>http://www.ogilvypr.com.au/blog/storytelling-tale-tiger-loaf/</link>
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		<title>Matt Buchanan named judge at CLIO Awards 2012</title>
		<description><![CDATA[Managing Director of Pulse Communications, Matt Buchanan has been announced as a juror for the 2012 CLIO Awards in the Public Relations category. The CLIO Awards is an international advertising, design and communications competition which recognises and rewards creative excellence in the industry. Richard Beckman, CEO of Prometheus Global Media, parent company of the CLIOs, [...]]]></description>
		<link>http://www.ogilvypr.com.au/news/matt-buchanan-named-judge-clio-awards-2012/</link>
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		<title>Kieran Moore to speak at the APAC Summit on Measurement</title>
		<description><![CDATA[Ogilvy Public Relations Australia’s CEO, Kieran Moore, will be speaking at the 1st Asia Pacific PR Summit on Measurement. Held on February 29 to March 1, the summit will focus on public relations performance and encourage new thinking and ideas around setting a standard measurement benchmark for the region. Kieran will be joined by Whitney [...]]]></description>
		<link>http://www.ogilvypr.com.au/news/kieran-moore-speak-apac-summit-measurement/</link>
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		<title>The four-man Aussie squad – Canon’s technicians battle it out for cup title</title>
		<description><![CDATA[January 13, 2012: In October 2011 four technicians from Canon Australia and New Zealand flew to Shanghai to compete for the title of Canon’s undisputed top technician at the Asia Pacific (APAC) Cup. The APAC Cup is a Canon technician’s version of the football grand final, but instead of battling it out on the footy [...]]]></description>
		<link>http://www.ogilvypr.com.au/case-studies/fourman-aussie-squad-canons-technicians-battle-cup-title/</link>
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		<title>Ogilvy’s 360 DI team continues pattern of growth with new hire</title>
		<description><![CDATA[January 19, 2012: Ogilvy PR Australia’s social media practice, 360˚ Digital Influence continues its strong pattern of business growth, this week announcing the appointment of Roger Christie as Senior Digital Strategist. Charged with helping to further build the 360˚ DI business in Australia, which has seen rapid and consistent growth since launching several years ago, [...]]]></description>
		<link>http://www.ogilvypr.com.au/news/ogilvys-360-di-team-continues-pattern-growth-hire/</link>
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		<title>Securing funding for children’s medical research</title>
		<description><![CDATA[January 17, 2012: Issue: The Children’s Medical Research Institute (CMRI) is an independent research institute committed to research discoveries in the area of childhood disease. With its Westmead headquarters in Western Sydney, the Institute is operating at close to its capacity, limiting the scope of its research. CMRI has plans to build a larger facility [...]]]></description>
		<link>http://www.ogilvypr.com.au/case-studies/securing-funding-childrens-medical-research/</link>
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		<title>How many leaders does it take to change a light bulb?</title>
		<description><![CDATA[How many leaders does it take to change a light bulb in your workplace? Chances are, they’ll delegate it. But you can’t delegate leadership. In fact, especially in 2012, you shouldn’t be running a business where leaders deflect responsibility. It’s impossible to plan for 2012 – there’s game changing carbon legislation in July, dangerous surf [...]]]></description>
		<link>http://www.ogilvypr.com.au/blog/leaders-change-light-bulb/</link>
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		<title>The Great Information Glut 2011</title>
		<description><![CDATA[January 9, 2012: The rate at which information is being used, shared and saved in the workplace is increasing at an incredible rate. At work we’re constantly becoming more connected, using more technology and creating more digital information. In 2009, Howorth worked with Hitachi Data Systems to develop a public relations campaign that would provide [...]]]></description>
		<link>http://www.ogilvypr.com.au/case-studies/great-information-glut-2011/</link>
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		<title>Ogilvy PR trumpet winners</title>
		<description><![CDATA[December 20, 2011: Last week, we announced the second round of our trumpet winners. The Trumpets is our formal employee recognition program launched in May this year. Our company culture is built on our three core Values – Partnership, Learn &#38; Grow and One Step ahead, and the program recognises values-based behaviours across the whole [...]]]></description>
		<link>http://www.ogilvypr.com.au/news/ogilvy-pr-trumpet-winners/</link>
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		<title>Ogilvy PR Australia appointed to support Veda PR activities in 2012</title>
		<description><![CDATA[Sydney, December 16, 2011:  Ogilvy Public Relations Australia, a joint venture between Ogilvy Public Relations Worldwide and STW Group, has been appointed by Australasia’s leading data intelligence and insights firm Veda, following a competitive pitch. The appointment from January next year, will see specialists from Ogilvy PR’s business-to-business consultancy Howorth and sister consumer and brand [...]]]></description>
		<link>http://www.ogilvypr.com.au/news/ogilvy-pr-australia-appointed-support-veda-pr-activities-2012/</link>
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