Opinion

  • Telum Talks To… Leon Beswick, Managing Director, Ogilvy PR Health

    Can you tell us a little about Ogilvy PR Health and how it fits within the wider Ogilvy offering? Ogilvy…

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  • Ogilvy PR goes from strength to strength, with latest success in the WPPed Cream Awards and PRIA Golden Targets.

    Ogilvy PR Australia has more fantastic news to share, with another strong performance in two major awards. First, the coveted…

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  • Marriage equality history lesson in the wake of plebiscite debate

    Leon Beswick, Managing Director, Ogilvy PR Health, speaks to The Australian about the history of marriage equality in Australia. After…

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  • Time to stop the doctor and pharma shaming?

    Earlier this month, we saw the publication of the first ‘Payments to Healthcare Professionals’ report under Medicines Australia’s new Code…

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  • Another viral day in the office

    There is no secret formula to going viral with a campaign. ‘Going viral’ seems to be a lusty obsession of the…

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  • Strategy – The ‘how’ of communications

    When we talk about strategy, what do we actually mean?  It can be an ambiguous term, often overused, but I…

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  • It’s time for a management shake-up

    A few weeks ago when I told my mum that I was attending a conference in Sydney on journalism and…

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  • Do we really love a sunburnt country?

    As summer draws nearer in Australia, it is timely to consider what’s ahead for our sunburnt country.  A new report…

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  • The Launch of Ogilvy PR Futures Report

    Today we launch our 2017 OPR Futures report. In this year’s report we capture 15 trends and insights that we…

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  • Is journalism really dying? No, it’s evolving and it’s more important than ever.

      There are always two sides to a story. Whilst there are countless articles that have mourned the decline of…

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