Consumer PR

  • Where are all the good books?

    It was a claim that hushed the crowd.  “There are no good books”, said Lev Grossman, from the stage at…

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  • Ogilvy PR goes from strength to strength, with latest success in the WPPed Cream Awards and PRIA Golden Targets.

    Ogilvy PR Australia has more fantastic news to share, with another strong performance in two major awards. First, the coveted…

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  • Another viral day in the office

    There is no secret formula to going viral with a campaign. ‘Going viral’ seems to be a lusty obsession of the…

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  • Ogilvy PR Australia leads the way with seven shortlisted campaigns in the 2016 Asia Pacific SABRE Awards

    6 September 2016, Sydney: Ogilvy Public Relations Australia has proved its ability to triumph across a range of categories with…

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  • Strategy – The ‘how’ of communications

    When we talk about strategy, what do we actually mean?  It can be an ambiguous term, often overused, but I…

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  • It’s time for a management shake-up

    A few weeks ago when I told my mum that I was attending a conference in Sydney on journalism and…

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  • The Launch of Ogilvy PR Futures Report

    Today we launch our 2017 OPR Futures report. In this year’s report we capture 15 trends and insights that we…

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  • Is journalism really dying? No, it’s evolving and it’s more important than ever.

      There are always two sides to a story. Whilst there are countless articles that have mourned the decline of…

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  • Parker & Partners Post Election Update

    The Australian Electoral Commission has announced the Senate results for all states and territories with the big winner being Pauline…

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  • Thought you were a human? You’ll soon be a centaur

    Cannes Lions is first and foremost about creativity. But it is now a festival of technology too. This new technology…

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